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Ranking of the most valuable brands according to Brandz
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  • 9 editions
  • 16868 visits

Ranking of the most valuable brands according to Brandz (2012) »

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BrandZ is a brand equity database. According to BrandZ "Brand value is the financial value of a brand defined as the sum of all earnings that a brand is expected to generate". Every year, from 2006 onwards, BrandZ gathers and analyzes raw data from more than 50.000 brands from 31 different countries, and elaborates a list of the most powerful brands in the world.

  • Author: fran (Updated May 22, 2014)
  • Sources: Internet <a href='http://www.brandz.com/output/PreviousReports.aspx'>BrandZ</a>
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Brandcolumns columns Value  (millions $)
51ColgateColgate14,948
52Subway (restaurant)Subway (restaurant)14,843
53China Life InsuranceChina Life Insurance14,587
54Toronto-Dominion BankToronto-Dominion Bank14,561
55SamsungSamsung14,164
56SinopecSinopec13,940
57L´OréalL´Oréal13,773
58H&MH&M13,485
59Cisco SystemsCisco Systems13,317
60Commonwealth BankCommonwealth Bank13,083
61Bank of ChinaBank of China12,982
62Home DepotHome Depot12,968
63ICICI Bank LimitedICICI Bank Limited12,665
64EBayEBay12,662
65HondaHonda12,647
66ZaraZara12,616
67PepsiCoPepsiCo12,598
68PetroChina Company LimitedPetroChina Company Limited12,105
69MoutaiMoutai11,838
70FedExFedEx11,723
71AirtelAirtel11,531
72U.S. BancorpU.S. Bancorp11,488
73SiemensSiemens10,676
74SberbankSberbank10,649
75PetrobrasPetrobras10,560
76TargetTarget10,506
77BPBP10,424
78Ping An InsurancePing An Insurance10,174
79Standard Chartered BankStandard Chartered Bank10,064
80Red BullRed Bull9,984
81NissanNissan9,853
82CitigroupCitigroup9,760
83Bank of Nova ScotiaBank of Nova Scotia9,627
84Telecom ItaliaTelecom Italia9,572
85MTS IndiaMTS India9,553
86SonySony9,444
87AldiAldi9,310
88MTNMTN9,273
89IkeaIkea9,206
90China Telecom Corp LtdChina Telecom Corp Ltd9,191
91Kentucky Fried Chicken (KFC)Kentucky Fried Chicken (KFC)8,852
92Chase (JPMorgan Chase Bank)Chase (JPMorgan Chase Bank)8,644
93ChevronChevron8,599
94O2  (Telefónica Europe)O2 (Telefónica Europe)8,562
95Banco SantanderBanco Santander8,546
96VolkswagenVolkswagen8,519
97TelcelTelcel8,449
98CarrefourCarrefour7,836
99State Farm Insurance CosState Farm Insurance Cos7,813
100DHL ExpressDHL Express7,601
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