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Ranking of the most valuable brands according to Brandz
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  • 9 editions
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Ranking of the most valuable brands according to Brandz (2008) »

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BrandZ is a brand equity database. According to BrandZ "Brand value is the financial value of a brand defined as the sum of all earnings that a brand is expected to generate". Every year, from 2006 onwards, BrandZ gathers and analyzes raw data from more than 50.000 brands from 31 different countries, and elaborates a list of the most powerful brands in the world.

  • Author: fran (Updated May 22, 2014)
  • Sources: Internet <a href='http://www.brandz.com/output/PreviousReports.aspx'>BrandZ</a>
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Brandcolumns columns Value  (millions $)
51BlackBerryBlackBerry13,734
52Chase (JPMorgan Chase Bank)Chase (JPMorgan Chase Bank)12,782
53NikeNike12,499
54CanonCanon12,398
55AT&TAT&T12,030
56StarbucksStarbucks12,011
57Goldman Sachs GroupGoldman Sachs Group11,944
58SamsungSamsung11,870
59NissanNissan11,707
60Marks & SpencerMarks & Spencer11,600
61Amazon.comAmazon.com11,511
62Yahoo!Yahoo!11,465
63Morgan StanleyMorgan Stanley11,327
64UBSUBS11,220
65EBayEBay11,200
66H&MH&M11,182
67Wachovia Corp.Wachovia Corp.11,022
68FordFord10,971
69ChevroletChevrolet10,862
70Budweiser (beer)Budweiser (beer)10,839
71ColgateColgate10,576
72Harley DavidsonHarley Davidson10,401
73Subway (restaurant)Subway (restaurant)10,335
74Merrill LynchMerrill Lynch9,802
75J.P. Morgan J.P. Morgan9,762
76HermesHermes9,631
77BBVABBVA9,457
78State Farm Insurance CosState Farm Insurance Cos9,425
79GucciGucci9,341
80CartierCartier9,285
81FedExFedEx9,273
82Detergente TideDetergente Tide9,123
83T-MobileT-Mobile8,940
84ZaraZara8,682
85ChanelChanel8,656
86IkeaIkea8,507
87Ariel DetergentAriel Detergent8,437
88MovistarMovistar8,117
89MTS IndiaMTS India8,077
90EspritEsprit7,907
91Telecom Italia Mobile (TIM)Telecom Italia Mobile (TIM)7,903
92MotorolaMotorola7,575
93BarclaysBarclays7,382
94AvonAvon7,209
95Groupe AuchanGroupe Auchan7,148
96VolkswagenVolkswagen7,143
97AXAAXA7,141
98American International GroupAmerican International Group7,102
99MasterCardMasterCard6,970
100Standard Chartered BankStandard Chartered Bank6,855
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